UNIVERSITY CENTER, MICH. – Saginaw Valley State University Athletics is partnering with Influxer for co-branded Name, Image, and Likeness (NIL) apparel for Cardinal student-athletes.

"Saginaw Valley State University Athletics is thrilled to announce its partnership with Influxer, one of the nation's premier vendors in providing name, image, and likeness opportunities to student-athletes across NCAA Divisions," SVSU Athletics Director John Lewandowski said. "Through this program, Cardinal fans and other stakeholders can show their support and school spirit by purchasing unique apparel that expands the brands of both our individual student-athletes as well as our athletic teams."

Influxer is an officially licensed NIL vendor that creates co-branded apparel customized with players' names and numbers.

"Influxer is excited about this partnership with the Cardinals to bring a great NIL opportunity that benefits everyone. Jill Miller and the athletic administration have been extremely diligent in not only emphasizing the end product of the opportunity but also recognizing the business experience the process brings to student-athlete development," said Keith Miller, Influxer Vice President.

A full online NIL merchandise store will be available to all SVSU student-athletes who choose to participate. Each student-athlete will have his or her own webpage for their personalized gear available for purchase.

"This is a tremendous opportunity for our student-athletes to monetize their NIL while also gaining valuable business experience, in terms of entrepreneurship, building and marketing their personal brands. This program is a win-win for SVSU student-athletes and all our athletic programs," continued Lewandowski.

Influxer is partnered with more than 100 universities at all levels of competition.

Saginaw Valley State fans can visit THIS LINK to purchase co-branded NIL apparel. A percentage of all sales goes directly to Cardinal student-athletes.